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Welcome to the Executive Gaffe-room.
Here you can review some of the business world’s more
awkward moments that resulted from being under the media spotlight.
Mostly it is just ill-judged foot-in-mouth syndrome. Others
are character traits it’s best not to display too publicly.
Barclay Bank chief does “a Ratner”
October 2003 - Speaking at the Treasury Select
Committee of the House of Commons and broadcast live on television,
Barclays Bank Chief Executive Matt Barrett candidly declared
“I do not borrow on credit cards.
I have four young children. I give them advice not to pile
up debts on their credit cards.”
He was being questioned about why interest charged on a Barclaycard
has fallen by just 3.5% to 17.9% since 1992, despite UK interest
rates falling by two thirds during the same period.
Gerald Ratner’s
classic costly gaffe
1991 - Speaking to a conference of the Institute of Directors
Retail Jewellery boss Gerald Ratner attempted a humorous approach
to his speech.
“(Ratners)… sold a pair of earrings for under
a pound, which is cheaper than a prawn sandwich from Marks
and Spencers, but probably wouldn't last as long.”
He went on to describe a decanter as
“total crap.”
The value of the businesses shares plummeted
by £500m. He was forced to resign and his name was wiped
from the company – since renamed Signet.
Top Man, top blunder
July 2001- Top Man’s Band Director
David Shepherd gave an interview to trade magazine Menswear.
Journalist: “Can you clarify
who your customers are?”
Shepherd: “Hooligans or
whatever.”
He ploughed on with a fuller description: “Very
few of our customers have to wear suits to work. They'll be
for his first interview or first court case.”
Woolworths as quiet as
a library?
March 2002 - Giving an assessment of the business after disappointing
trading Gerald Corbett, Chief Executive of Woolworths announced:
“Some city centre stores are vast
open deserts with nobody there.”
A song for Europe?
March 2003 - EMI boss Alain Levy described
in an interview how they had cut the number of Finnish artists
on their label because there weren’t that many people
in the country “who could sing”.
With a 20% market share in Finnish music
sales, his comments were not well received.
Boden caught off guard
May 2003 – During an interview with the Guardian catalogue
retail fashion businessman Johniie Boden made comments that
appeared disconnected to the lives of his customers.
Guardian: He says he's just
read an article in the Spectator saying teenage delinquency
is caused by working mothers, a sentiment he agrees with heartily.
Boden: “I am anti-welfare
state, anti-tax and how it's spent.”
“I gave £2m to the government last year and I
look at the litter, vomit and dog shit on the streets of Hammersmith
and see no benefits. I have to pay for private health care
and education for my family.”
Green turns the air blue
March 2003 - Philip Green, owner of
retail stores Arcadia and BHS was unhappy with a comment in
the Guardian about his business. If it had slipped unnoticed
past many readers, his reaction certainly did not.
"I've never read a bigger load of b****cks
in my life."
"He [Paul Murphy, financial editor] can't read English.
Mind you, he is a f***ing Irishman."
When Green sees Red
His ear-bashing above is only the latest
in a series of outspoken comments from Philip Green. Here
are some others:
“The fundamental difference
between me and all those tossers running public companies
is that I invest my own money. I stand or fall on my decisions”
After successfully taking over BHS, January 2002
“Milkmen have floats”
Answer to a question about any plans he may have to float
BHS group, May 2002
“I don't go to restaurants every
night of the week and I don't spend on social bullshit”
After allegations that his £5 million 50th birthday
party was over-extravagant and tacky, March 2002
“At least Ronnie Corbett got
paid for being a comedian”
Attempted humour at Woolworths chairman Gerald Corbett when
merger talks failed
“I've got a big bat and I'm
not afraid to use it”
The end of a verbal bashing of an analyst whom Green suspected
of bad-mouthing him
“I just thought you should know
I tore your fucking article out and put it under my cat's
arse where it belong”'
Green to a journalist who wrote
something he didn't like
“Fortunately I woke up from
my slumber, and decided swapping good money for Woolworths'
toilet paper wasn't a good idea”
Speaking to a journalist on the
merits of bidding for Woolworths
“What do you take me for? Don't
you think I know what's going on? Don't you think I know where
you journalists get your stuff from? Tell that lanky streak
of piss that if he spreads any more of this stuff around,
I'll come round and see him”
Comments to a journalist about
rival bidder for Safeway’s advisor.
“For fuck's sake. Jesus Christ.
Robin Saunders and Chris Coles are on my board. Allan Leighton
is my chairman. I've got a fucking audit committee that I
am not on. And Ian Griffiths, some old **** from the Independent
, knows more than all those people. Please. Go and write about
someone else”
Talking to the Guardian, February
2003
© Macrae Media and Communication
Further, verifiable, contributions are welcome and can be
sent to Buzz@macraecommunication.com
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